Stems seal up in transit — the cut end dries and scabs. Before the bouquet touches water, recut every stem at a sharp angle, 2–3 cm off. Scissors crush; a knife or proper secateurs doesn't.
Strip any leaf that would sit below the waterline. Leaves underwater rot within a day, and the bacteria they feed is what actually kills flowers early — not 'old flowers'.
the angled recut — non-negotiable
After day one it's mostly about water hygiene and placement. Same routine we use on the studio's own display vases:
A bouquet doesn't die of old age. It dies of dirty water and a sunny windowsill.
Direct sun is the classic killer — beautiful for the photo, brutal for the flowers. Same for the fruit bowl proximity: ripening fruit exhales ethylene gas, which tells flowers to finish up faster.
Aircon vents and heaters dry blooms out overnight. The cool, shaded spot wins every time — our preserved arrangements exist for the windowsills where nothing survives.
Tape this to the fridge:
Written by
Priya keeps the studio's display vases alive and writes the care cards that go in every box.
Order one, follow this routine, and see how long a proper bouquet actually lasts.